Blue Marble Research is a dynamic team of individuals who bring expertise across qualitative and quantitative methodologies; and strong sector experience including public sector, utilities, FMCG and retail financial services and charity/not for profit.
MBA qualified, a financial services sector specialist with a career in advertising, investor relations, market research & planning
A quantitative specialist with expertise in complex statistical analysis. Neil has over 30 years working as a senior director in some of the largest UK agencies and has successfully led high profile public sector research programmes.
A social research specialist with over 20 experience conducting research for the public sector.
Sending a Letter from Santa has been a hugely successful way for people to donate to NSPCC. But to retain the magic for a new generation of children, Santa required a design refresh. With the risk of upsetting fans of the product we worked alongside NSPCC’s design agency to understand the impact of a new-look Santa.
We have worked closely with RNIB in developing insight from research with both sighted and registered blind supporters about the highly sensitive topic of legacy giving. As well as the ethical considerations of conducting research with registered blind participants, the research explored communication routes in the context of the charity’s brand image and supporter relationships.
We like working with Blue Marble because what they tell us is very insightful. They always deliver clear and actionable recommendations which we use to inform key business decisions and validate ideas
Blue Marble has been running our member satisfaction survey for three years now and has also conducted qualitative work for us with business owners and senior leaders. The work is consistently done to the highest standards and the team shows an excellent grasp of our own and our members’ needs. Highly credible analysis from a highly credible team.
This wasn’t a straightforward project but the team quickly got to grips with the complex issues being researched and did a superb job.
The project you did was liberating for the business. The way we now think about our target market is embedded in everything we do.
It has been really refreshing for me to work with Blue Marble – they have done some excellent work for us. I’m impressed by the way they meet the brief exactly and in terms of the analysis they have certainly taken our thinking further.
Just a quick note to formally thank you again for all your excellent work …The project went very smoothly and I enjoyed working with you all and found it a very interesting project, which I know will be of benefit to the industry.